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The Future of Ecommerce Technology

True success in ecommerce is more than purchasing the newest platforms and most sophisticated tools. Success requires a comprehensive and holistic strategy that integrates this new technology into a business’s broader vision and go-to-market pla ...

reports

What Is The Secret To Building Customer Loyalty?

Over 51% of customers are opting in to loyalty programs globally, but busines

reports

The B2B Sales Gap: What Do Corporate Buyers Really Want From Suppliers?

Discover how to prepare your current business for the future of B2B sales and

reports

Are Brands Giving Customers The Experiences They Want?

What people want from their customer experience is not what they’re getting.

reports

Publicis Sapient Digital Commerce Survey 2024

Publicis Sapient’s latest digital commerce survey of 7,600 consumers globally

Blog

Adobe Summit 2024: Edge Delivery Updates, Firefly AI Integrations, and Adobe’s AI-Powered Journey Optimizer

Adobe Summit 2024 has come and gone with tons of new and exciting information co...

Blog

Using Dynamic Yield’s Best Practices to Increase Conversion Rate

Dynamic Yield is a leading personalization tool in the ecommerce industry. Perso...

Blog

Quick Tips to Drive Conversion

Conversion Rate is the most important metric when measuring the business perform...

Blog

Five Ways to Create ROI in Customer Acquisition

While there is much about rising customer acquisition costs that retailers can’t...

Blog

Customer Retention Should be at the Top of Every Merchant’s Priority List

Ecommerce is a complicated industry. Between new technologies, different commerc...

Blog

Post-Purchase Strategy is as Important as the Purchase Itself

Providing great shopping experiences that compel customers to make purchases is ...

reports

The Future of Ecommerce Technology

True success in ecommerce is more than purcha

Blog

B2B Brands Must Optimize Their Mobile Experience

The most successful brands in 2023 have mobile shopping experiences that are per...

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