BACK TO RESOURCES
blog

Reorganizing Corra to Reposition for Future Growth

2 Min Read
Morgan Hipps

The following post was originally published as a press release you can read in full here.

 

Today, Corra is excited to announce the promotion of Rachel Weir to President and the new executive hire of Eric Gutoski, Chief Revenue Officer–previously Chief Strategy Officer at Born Group and Group Account Director at Accenture Interactive. 

 

Rachel joined Corra almost seven years ago and has guided the agency toward 900% revenue growth overseeing sales, marketing, and client services. With the transition into her role as President, she will also take on Corra’s project delivery division to advance the quality of execution and overall client experience. 

 

Rachel will work alongside the newly appointed Chief Revenue Officer, Eric Gutoski who says first and foremost, his goal is 100% client satisfaction and ensuring Corra is prioritizing its client’s revenue and ROI as much as our own.

Where Corra is headed as an organization is to deepen our role as an indispensable business partner for our clients.

Eric Gutoski, Chief Revenue Officer, Corra

 

Eric comes with over 15 years of experience spanning ecommerce, strategy, user experience, digital marketing, and operations. He has worked with global B2C and B2B companies across a wide range of industries including Wells Fargo, Sephora, GAP, AB InBev, Delta, and Hanes.  

“The Corra executive team is highly collaborative,” Eric said. They’re all very competent people with backgrounds across different disciplines that work together and inform each other.

Rachel’s vision as President includes Corra as a leader in the development of headless technology and Progressive Web Apps (PWA). Corra is investing resources in developing proprietary solutions and a library of reusable components that will help cut cost and risk for our clients.

We believe Corra’s headless/PWA technology will be transformative for B2B organizations as well as B2C. Progressive Web Apps allow B2B buyers to access sites from locations that don’t necessarily have mobile coverage like oil fields, construction sites, basements, and so on.

Rachel Weir, President, Corra

The new executive hire of Eric Gutoski and restructuring of the organization comes shortly after Corra won 2020 Adobe Digital Experience Partner of the Year for our innovation in the Headless technology/PWA space, as well as the launch of their B2B division, IN-DSTRY

 

Read more about Corra’s new initiatives at corra.com/resources/

 

Morgan Hipps

Morgan is the Content Associate at Corra. She enjoys bringing tech-speak to life through storytelling and content strategy. Her favorite topics to write about are the innovative customer experiences of leading fashion and lifestyle brands.

---

Corra is the global digital agency that leading brands and B2B organizations trust to accelerate their growth. Working at the intersection of commerce technology and customer experience strategy, we deliver comprehensive digital solutions that convert and retain customers in the long term.

You may also like

blog
Video: Conversion Rate Optimization for Peak Site Performance

The following webinar was a session from Corra’s Commerce Talks series. We partner with technology solutions and ecommerce brands in an online e

blog
Video: Progressive Web Apps and Other Strategies to Increase Revenue on Mobile

The following webinar was a session from Corra’s Commerce Talks series. We partner with technology solutions and ecommerce brands in a two-day o

blog
Elemis is Live on FWRD: The First PWA Accelerator for Magento Commerce Cloud

Key Project Highlights: Corra delivered a Progressive Web App on Magento Commerce and an elevated redesign for global skincare brand Elemis.  We met a

want more?
Get exclusive access to Corra content and events
We'll let you know when we publish anything new