Tear Down the Wall Between System Efficiency and Great Customer Experience
YOU ARE MORE READY THAN YOU THINK
From building a solid system architecture to digitizing workflows and addressing platform limitations, digital transformation can feel overwhelming. We can help.
In the past 15+ years, we have improved the commerce operations of hundreds of merchants by combining left brain and right brain thinking. We digitize your core business areas through scalable technology stacks, integrate complex capabilities with agility, and turn cluttered online catalogs into streamlined, self-service experiences.
Digital Transformation
Why Now?
#1
B2B Buyers are Now
Acting Like B2C Buyers
73%
of Millennials are
now involved in B2B
purchasing decisions
source: Forrester
53%
of B2B buyers want to get
info on their own before
talking to a sales rep
source: Forrester
Only a small portion of B2B buyers need in-person support when making a simple repeat purchase.
WHEN BUYERS FIND IT HELPFUL TO SPEAK WITH SOMEONE(%OF RESPONDENTS)
 
4 %
NEVER, ALWAYS DIGITAL
 
15 %
SAME PRODUCT OR SERVICE AS BEFORE
 
52 %
PREVIOUSLY PURCHASED PRODUCT OR SERVICE BUT WITH DIFFERENT SPECIFICATIONS
 
76 %
COMPLETELY NEW PRODUCT OR SERVICE
source:MCKINSEY&COMPANY, B2B CUSTOMER DECISION JOURNEY SURVEY, 2016
The recent consumerization of the B2B marketplace has placed a heavy strain on enterprise ecommerce systems. With B2B companies now required to be nimble and mimic the B2C shopping experience, a flexible ecommerce architecture is of primary importance.
source:Statista
#2
Mobile and Omnichannel
Experiences Drive Sales
40%
Mobile drives or influences
an average of 40% of revenue
in leading B2B organizations
source: GOOGLE
50%
of B2B search queries
today are made on
smartphones
source: Google
#3
Personalization is Key to
Outpace the Competition
80%
of consumers say they’re
more likely to purchase
from a brand who provides
personalized experiences.
source: Epsilon
3x
Customers that receive helpful
information are 3x more likely
to purchase the most expensive
option with less regret
source: FORRESTER
Digital Transformation
Our Services
CE GA MS

Commerce
Enablement

INTEGRATE WITH ANY BACK-END SYSTEM

In order to be effective, your digital strategy needs to generate consensus across your organization. We will help you build a solid business case through a clear roadmap where every step is oriented at maximizing your investment.

Our attention to code quality, ability to address platform limitations, and expertise in tackling the most complex integrations translate into fast experiences, synchronized inventories, and connectivity across systems. Your customers will enjoy frictionless purchasing options and your sales teams will be empowered with the data and features needed to sell and upsell efficiently.

Because every business has different levels of skill sets and talents, we will fill your internal knowledge gaps through training designed for business users, merchandisers, and customer service teams.

Growth
Acceleration

CUSTOMER EXPERIENCE: ONE SIZE DOES NOT FIT ALL

Your customers want to choose how they want to interact with your business. According to Forrester, In 2015, 53% of B2B buyers said that they wanted to gather info on their own before talking to a representative. In 2017, the number went up to 68% and is expected to increase even further.

Catalog size and payment method complexities can pose a limitation in your effort to facilitate self-service product discovery and order completion/request. The solution? Personalized experiences. Our Customer Experience Strategists will design purchasing journeys tailored to your different segments and build informational architectures that facilitate the retrieval of content and documentation.

With Corra, platform limitations are not a concern. We’ve built dozens of Magento
custom B2B modules to allow for advanced customization, we’ve expanded Shopify Plus’ capabilities through custom app development and we have experience in tackling the full gamut of complex SAP requirements. We are also at the forefront of headless and PWA technology with FWRD: a platform-agnostic PWA storefront that combines lightning-fast performance with a sophisticated front end.

Managed
Services

GET THE SUPPORT YOU NEED TO THRIVE

Prolonged success requires meticulous white glove support. Our team will be monitoring your site 24/7/365 to ensure it is constantly running at peak performance. Whereas other agencies fix problems, Corra is committed to identifying potential risks and communicating strategic measures before concerns arise.

We develop ecommerce applications that are in compliance with the secure coding and testing requirements in the PCI/DSS specification and we are one of the few ecommerce agencies that has achieved the official certification.

Moreover, our holistic expertise allows us to proactively identify opportunities for improvement and implement Growth Acceleration enhancements with speed and transparency. From estimates to the delivery and billing processes, Corra ensures seamless communication and a constant flow of technical documentation.