Where Couture and Commerce Collide

< 1 Min Read

We’re excited to announce that Corra will sponsor this year’s Fashion Digital Los Angeles.  Held on May 16, 2013 at the Director’s Guild of America Theater in West Hollywood,  Fashion Digital is a one-day thought leadership conference where hundreds of retailers, influencers, and decision makers in the fashion and ecommerce spheres will meet to learn from each other and network.

Several exciting speakers are lined-in including the co-founders of Modcloth, Eric and Susan Koger, Chief Creative Officer of BCBGMAXAZRIAGROUP, Lubov Azria, and Corra’s own Ecommerce Consultant, Heather Nigro.

With over a decade of online retail and fashion industry experience, Heather is a proven thought leader in the realm of ecommerce. Her successful track record is based on her in-the-trenches experience working as Director of Ecommerce for luxury fashion retailer, Marissa Collections. Under her leadership, the business transformed into a premier online shopping destination, with accolades from WWD, Town & Country, Harpers Bazaar and Vogue.

As a Consultant at Corra, Heather translates new opportunities into detailed strategies, helping businesses overcome challenges and increase revenues. Her presentation at Fashion Digital will deliver real, proven strategies that companies can use to boost revenue and improve performance across the four metrics that lead to business growth online: Traffic, Conversion, Average Order Value, and Repurchase rates.

For the full agenda, visit

Photo via carolinesmode


CorraTech is now Corra!


For 20 years our strategists, engineers, and UX designers have been building leading-edge ecommerce sites. From the cloud to the edge, we’ll help you make smart decisions and speed time-to-value, whether you’re building from scratch or moving to a new platform.

Corra, a Publicis Sapient company, is the global commerce leader and SI helping brands and organizations grow by evaluating, building, and optimizing their digital commerce ecosystems. Our vast experience with composable and headless implementations speeds time-to-value and provides technical freedom to our clients. Our TotalCare managed services program provides gold-standard support, enhancements and ongoing commerce strategy. We are strategic thinkers, accomplished engineers, and award-winning experience designers. We believe outstanding customer experiences can’t exist without flawless technology, and that flawless technology is pointless without beautiful, human-centered design. Our clients are an integral part of our team. Together, we remove the obstacles that are limiting growth and discover new opportunities. We don’t rest until our clients achieve their full potential. Our clients’ KPIs are our KPIs. We have 20 years of experience in commerce technology, but we also know that customer expectations are constantly evolving. For this reason, we’ve built future-proof solutions and refined an agile execution process that helps our clients achieve more with less. As a Publicis Sapient company, Corra joins a global network spanning 20,000 people with 53 offices around the world enabling us to accelerate our clients’ businesses through designing and building the experiences and services their customers demand.

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