BACK TO RESOURCES
blog

Corra launches The Cover Store on Magento 2

1 Min Read
Sean Roker

The Cover Store is the premier web-based retailer of outdoor and patio furniture covers, as well as vehicle and indoor covers. After partnering with Corra, The Cover Store launched a complete site redesign while migrating from Magento 1 to Magento 2. Together with The Cover Store team, Corra completed Magento development, user experience, visual design, and strategic services.

The Cover Store PDP

One of the challenges we faced was determining how to display the many pieces of content on PDP pages. Corra performed A/B testing to determine the level of content to expose on PDPs, as well as user testing to inform the new navigation, and used those metrics to influence the design and strategy of the new site.

The newly launched site is heavily customized and features different templates for each category, filters with landing pages, and a streamlined user experience that guides the shopper. New options like “Find Cover by Dimension” and content sections like “Tips for Choosing the Best Cover” add to this experience. We are extremely proud of our partnership with the Cover Store, and are very excited for the future success of their site.

Sean Roker

Sean Roker is Director of Marketing at Corra. Sean is puts his marketing acumen and deep knowledge of Corra to use in leading the marketing team. As a longtime member of the Corra team, Sean has worn many hats within the marketing department, including his previous roles as Marketing Manager and Demand Generation Manager.

---

Corra is the global digital agency that leading brands and B2B organizations trust to accelerate their growth. Working at the intersection of commerce technology and customer experience strategy, we deliver comprehensive digital solutions that convert and retain customers in the long term.

You may also like

blog
Video: Destination D2C With Baked By Melissa

The following video recording was a session from DSTN: D2C Online with our partner Yotpo and our client Baked by Melissa. Watch Corra’s session

blog
Video: 3 Myths About Progressive Web Apps, Debunked

Sometimes, the hype surrounding Progressive Web Apps (PWA) can actually lead to the spread of misinformation. In this short video, Erica Mazzucato, Se

blog
Corra x Elastic Path: An Alliance For Future Innovation

By partnering with Elastic Path, Corra empowers commerce innovators with the freedom they need to launch new features, capabilities, and channels in a

want more?
Get exclusive access to Corra content and events
We'll let you know when we publish anything new