Corra Contributes to Adobe’s 2020 Ecommerce Trends Report
2 Min Read
Corra recently collaborated with Adobe on their 2020 Ecommerce Trends whitepaper. You can find us on page 12 sharing our expertise on headless commerce and why we think it’s the next big technology advancement in ecommerce.
If you’re thinking, wait what is headless commerce? Check out this blog post to get you up to speed:
Your 5-Minute-Guide to Headless Commerce
Adobe’s whitepaper is all about getting on today’s consumers wavelength— the demand for blazing fast mobile experiences, the ability to purchase via voice, visual search, and on any device imaginable. This requires merchants to get outside of their comfort zone and experiment with emerging technologies such as Headless/PWA, AI, AR, and voice.
On page 15, Corra’s partner Nosto highlights consumer’s growing interest in visual search. According to Forbes, “Data shows that 62% of Millennials want the ability to use visual search over any other technology.”
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Voice takes the friction out of the customer experience. Are they thinking about the product on the bus? Or while walking home from work? Or in the kitchen while cooking? Voice is a way to be where customers are when they are thinking of you.
Matt Levin, Global Head of Marketing, Nosto
Download Adobe’s 2020 Ecommerce Trends Report
Additionally, if you’re looking for more insights to inspire your 2020 roadmap, check out Corra’s 2020 Trends whitepaper. We delve into topics like values-based consumerism, data privacy, facial recognition, B2E (business to everyone), social media inspired design and so much more.
Morgan is the Content Associate at Corra. She enjoys bringing tech-speak to life through storytelling and content strategy. Her favorite topics to write about are the innovative customer experiences of leading fashion and lifestyle brands.
Corra, a Publicis Sapient company, is the global commerce leader and SI helping brands and organizations grow by evaluating, building, and optimizing their digital commerce ecosystems. Our vast experience with composable and headless implementations speeds time-to-value and provides technical freedom to our clients. Our TotalCare managed services program provides gold-standard support, enhancements and ongoing commerce strategy. We are strategic thinkers, accomplished engineers, and award-winning experience designers. We believe outstanding customer experiences can’t exist without flawless technology, and that flawless technology is pointless without beautiful, human-centered design. Our clients are an integral part of our team. Together, we remove the obstacles that are limiting growth and discover new opportunities. We don’t rest until our clients achieve their full potential. Our clients’ KPIs are our KPIs. We have 20 years of experience in commerce technology, but we also know that customer expectations are constantly evolving. For this reason, we’ve built future-proof solutions and refined an agile execution process that helps our clients achieve more with less. As a Publicis Sapient company, Corra joins a global network spanning 20,000 people with 53 offices around the world enabling us to accelerate our clients’ businesses through designing and building the experiences and services their customers demand.
