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Recap 2013 IRCE: Mobile and the Future of Web Retail

2 Min Read
Susan Nordquist

This year’s 2013 IRCE attracted over 9,500 attendees and 600 exhibitors to Chicago, IL for the world’s largest ecommerce event.

_welcome

 

The Set Up
Our sizeable booth was home to pop-up shops for our clients (and fashion magnates) Nicole Miller and Villa.

The Main Event
The keynote, delivered by a humorous Al Gore, emphasized thinking globally and the increasing importance of mobile technology to the future of the Internet, global markets and web retailing.

Whatever business you’re in you need to think global-both your customers and your competitors are global…

I’ve got the best MacPro and these three big screens, but I never use it anymore—like a lot of people I’m using mobile all the time. Even at home in Nashville I will use my smartphone or tablet before I go into the office and crank up that desktop,” Gore said. ”The rest of the world is leapfrogging all of this and going straight to the mobile customer.

Corra's booth at IRCE 2013

High Style at IRCE 2013

Chicago skyline

 

Photos via Twitter/meganconahanListrak

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CorraTech is now Corra!

Susan Nordquist

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Corra is the global digital agency that lifestyle brands trust to accelerate their growth. Working at the intersection of commerce technology and customer experience strategy, we deliver complex digital solutions to leading B2C and B2B retailers.

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