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Beyond Ecommerce: Online Shopping for Fashion Gets Real

1 Min Read
Corra

What happens after an online business has tapped out its target online customer base? How does it continue to grow? For many fashion e-retailers, the answer is offline.

In a new podcast on WNYC’s New Tech City, Magento client, Bonobos is highlighted among online fashion start-ups that made it big in ecommerce and ventured into the world of brick-and-mortar retail, showrooms and department stores. The goal is to attract customers who aren’t comfortable buying clothing or fashion items without first trying them on.

The multi-channel model is quickly becoming the norm for successful internet retailers. Online is a great place to start, but where do you go from there?

NPR New Tech City Podcast- Online Shopping Gets Real

 

Photo via roberydyer

Corra

Corra is the global digital agency that fashion, beauty, and lifestyle brands trust to create luxury commerce experiences. Over the past 15 years, we have built a reputation for award-winning design, disciplined execution, and innovative thinking. With technical expertise concentrated on the Magento, SAP Commerce Cloud, and Shopify Plus platforms, we produce memorable journeys that captivate customers and elevate brands to new heights. Over the past 15 years, we have built a reputation for award-winning design, disciplined execution, and innovative thinking. With technical expertise concentrated on the Magento, SAP Commerce Cloud, and Shopify Plus platforms, we produce memorable journeys that captivate customers and elevate brands to new heights. With seven offices and headquarters in the key markets of New York, Los Angeles, and London, Corra is uniquely positioned to service international retailers with ambitious omnichannel goals.

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Corra is the global digital agency that lifestyle brands trust to accelerate their growth. Working at the intersection of commerce technology and customer experience strategy, we deliver complex digital solutions to leading B2C and B2B retailers.

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