In a recent article for Future of Commerce, Corra’s own Strategy Consultant, Kristina Burbich, sits down with hybris and Jirafe to discuss some of the realities that brands are faced with when approaching multichannel commerce, and to outline key steps brands can take to keep their pursuit of the multichannel experience for customers moving forward.
From investing in mission-critical technology to leveraging (not just acquiring) customer data, Burbich gives 7 actionable ways to increase conversion and encourage purchasing.
“In essence, the goal is to keep customers constantly thinking about the brand and always ready to shop,” says Burbich.
Read the full interview at Future of Commerce.---
Corra is a digital agency creating transformative commerce experiences for fashion, beauty and lifestyle brands. With headquarters in New York, Los Angeles and London, Corra provides strategically led creative and technology solutions to a growing global market.