In EcommerceBytes, Michael Harvey Delineates 5 Keys to Meeting the Rising Demands of Consumers
Once upon a time, an online merchant could have easily maintained a successful business selling through only one channel. But with today’s influx of comparison shopping engines, social networking and mobile competition, the fairy tale is waning. In order to effectively engage customers and drive sales, it’s becoming more and more necessary for sellers meet the rising cross-channel demands of consumers.
With a guest blog on EcommerceBytes, Michael Harvey lends his insight into how to do just that. He’s offered 5 Keys to Ecommerce Consistency: Channel, Cross-Device, Communications, Operational, and Consistency within Inconsistencies.
Read the full story at EcommerceBytes.
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