In a recent article for Future of Commerce, Corra’s own Strategy Consultant, Kristina Burbich, sits down with hybris and Jirafe to discuss some of the realities that brands are faced with when approaching multichannel commerce, and to outline key steps brands can take to keep their pursuit of the multichannel experience for customers moving forward.
From investing in mission-critical technology to leveraging (not just acquiring) customer data, Burbich gives 7 actionable ways to increase conversion and encourage purchasing.
“In essence, the goal is to keep customers constantly thinking about the brand and always ready to shop,” says Burbich.
Read the full interview at Future of Commerce.
[rendertool][type_corp][prop_desc][prop_name]Corra[/prop_name] is a [prop_loc]New York[/prop_loc] and [prop_loc]Los Angeles[/prop_loc] based digital agency [prop_mkffr]that delivers high performing ecommerce solutions for fashion, lifestyle and beauty brands and retailers.[/prop_mkffr] With a team of more than 100 ecommerce strategy, creative and technology professionals Corra delivers rich shopping experiences across all channels and devices by balancing the right amounts of branding, commerce and content for each client. Corra is trusted by retailers of all sizes to implement and support Magento Enterprise, Demandware and hybris platforms. [/prop_desc][/type_corp][/rendertool]