The Ultimate Experimentation Holiday Guide
How to plan optimization and personalization strategies for the upcoming holiday season.
True optimization goes beyond just implementing the latest tools. To drive meaningful growth, you need a strategic approach that incorporates data-driven experimentation and personalization.
Our latest report reveals how to assess historical website performance, identify friction points, and leverage experimentation tools to eliminate guesswork, and craft experiences that truly resonate with your users when it matters the most.
Starting your experimentation program early is crucial—especially ahead of the holiday season. Learn how to use these insights to maximize your website’s efficiency and stay ahead of the competition this holiday season.
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- Identify friction points in your website funnel and landing pages using performance analysis.
- Discover experimentation and personalization tools to fit your budget and goals.
- Leverage heatmap tools to understand user behavior and generate impactful test ideas.
- Recommended key audience segments to deploy for more targeted, effective results.
About Corra a company of Publicis Sapient
Corra is the global commerce consultancy leading brands and B2B organizations trust to deliver comprehensive digital solutions that create value for our client’s customers at speed and at scale. Combining technical expertise with strategic and creative vision, we help clients digitally transform to meet the evolving needs of their customers, adding value from day one.
As a Publicis Sapient company, Corra joins a global network spanning 20,000 people with 53 offices around the world enabling us to accelerate our clients’ businesses through designing and building the experiences their customers demand.
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