What is a digital storefront?
A digital storefront is a virtual platform where businesses, individuals, and brands can display and sell their products or services over the internet. It serves as the online equivalent of a physical retail store, allowing customers to browse through a catalog of available items, make purchases, and sometimes even interact with the seller or customer support.
A digital storefront typically includes features such as product listings, descriptions, pricing information, images or videos, customer reviews, and a checkout procedure. They also often incorporate secure payment gateways to process transactions, order tracking systems, and customer account management functionalities.
How to create a digital storefront?
To create a digital storefront, businesses use specialized ecommerce platforms or content management systems (CMS) that provide pre-built templates, customizable design options, and various tools to manage inventory, track sales, and handle customer interactions. Examples of popular e-commerce platforms include Shopify, WooCommerce (built on top of WordPress), Magento, and BigCommerce.
Enterprise brands often enlist the help of expert agencies, like Corra, to help them build state-of-the-art and top-of-the-line storefronts that will excite shoppers and drive revenue.