Objective

EILEEN FISHER has provided online shopping for their customers for more than a decade. However, in the summer of 2015 the EILEEN FISHER team was thrown a curveball: their ecommerce platform would no longer be supporting their site. Finding and vetting a new platform can take months, but the company had to accelerate the process and choose the right agency to guarantee a smooth transition.

Solution

EILEEN FISHER selected Corra as their digital commerce agency, and Magento and eBay Enterprise ROM as their technology solution. Corra migrated 300,000 records, integrated 13 solutions, and conducted user testing for the updated designs, building a modern ecommerce website that is simplified for the EILEEN FISHER shopper and streamlined for the EILEEN FISHER team. Their omnichannel experience includes a responsive design that provides a seamless experience across all devices, and the ability to ship directly to stores.

services
  • Market Research
  • User Experience
  • Ecommerce Platform Integration
  • Quality Assurance Testing

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